Trade Marketing Manager

Sales Team Management

Responsible for managing the field sales team, focusing on process discipline, coaching, and performance reporting.

Key Responsibility

• Manage weekly sales activities (Action Management): Review activity content, develop improvement plans based on reviews, clearly define the objectives for the following week's action plan, and approve the planned activities.
• Pre-check sales negotiation content, confirming the counterparty and the specific objective of the business meeting.
• Consolidate and report sales negotiation outcomes from individual reports to the Branch Manager.
• Scrutinize and provide coaching/advice on the presentation content of each salesperson during monthly meetings with key clients/customers.

General Trade (GT) Trade Marketing

Responsible for strategy and execution within the traditional General Trade channel (e.g., independent pharmac...