SEO Specialist

Hollywoodbets · durban, kwazulu natal, South-Africa

Location
durban
Job Type
Full-time
Posted
July 15, 2026

Job Description

Job Description

  • Lead generation
  • Digital Marketing
  • Reporting

Responsibilities

  • Execute tests, collect, and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
  • Google My Business optimization
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion, and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work wi...

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