Senior Specialist Brand Comms Sportswear Lifestyle

Adidas · Cairo, Cairo Governorate, Egypt

Location

Cairo

Job Type

Full time

Posted

July 15, 2026

Job Description

Specialist Brand Communications Lifestyle & Hype 
Area: Emerging Markets

Department: Marketing

Direct Reporting Line: Brand Comms Manager Lifestyle EMC
Subsidiary/territory: EM 

Grade P1

Location: Cairo, Egypt

Number of Personnel Managed -Direct: 0
Purpose & Overall Relevance for the Organization
Manage the execution of the Global and Emerging Market Central Brand Strategy for THE SPORTSWEAR CATEGORY 

Implement and execute Sportswear Category Brand Activations (incl. Influencer Marketing) along the defined brand calendar.

Embody the brand ethos and understand the Originals audience with intimacy.
Key Responsibilities: 
Drive the execution of the Sportswear Calendar and drive local market initiatives where relevant to drive sales. 

Manage assigned MWB (Marketing Wor...
        

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