Location
London
Job Type
full-time
Posted
June 29, 2026
Job Description
Job Description
ASOS is seeking a highly skilled & commercially-focused Senior SEO Manager, responsible for ASOS’s SEO & GEO content strategy, owning a programme of continuous on-site optimisation, and driving measurable improvements in organic traffic and revenue. You will work with teams across the business and an external agency to oversee ecommerce optimisations in 10 languages.
As search continues to evolve from traditional rankings to AI-driven and generative discovery experiences, you will ensure ASOS maintains and grows its visibility across all surfaces. You will design and run structured SEO experiments, validate results, and build reporting needed to communicate performance clearly to executive stakeholders.
The Details
- Define and own the SEO & GEO content strategy across ASOS’s global web estate, aligning priorities with commercial objectives and seasonal trading calendars.
- Stay ahead of algorithm devel...