Senior Performance Marketer

About the job Senior Performance Marketer

Role Overview

The Senior Performance Marketer will be responsible for developing and executing data-driven marketing campaigns across Meta, Google, and LinkedIn platforms to drive leads, optimize conversion funnels, and maximize ROAS. You will own the full performance marketing strategy, including campaign design, implementation, tracking, reporting, and continuous optimization.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Meta (Facebook/Instagram) , Google Ads (Search, Display, YouTube) , and LinkedIn .
• Conduct conversion rate optimization (CRO) on landing pages and funnels, identifying blockers and opportunities for improvement.
• Set up and maintain proper tracking using GA4 , Google Tag Manager (GTM) , and Search Cons...