Senior Manager, Product Marketing Strategy

Dash Social · halifax regional municipality, ns, Canada

Location
halifax regional municipality
Job Type
Full-time
Posted
June 27, 2026

Job Description

Elevate Dash's product marketing as the Senior Manager, focusing on value-driven narratives and market positioning. Join a strategic, hands-on role that fosters growth.
As the Senior Product Marketing Manager, you will lead the development and execution of product marketing strategies at Dash, reporting directly to the EVP of Marketing. This strategic position demands expertise in storytelling and market differentiation, as well as developing scalable marketing programs. You will drive product launch readiness and manage competitive analyses to ensure alignment with market demands.
Key Responsibilities:
• Direct product positioning and messaging to ensure resonance
• Build and maintain effective marketing frameworks
• Collaborate with teams to deliver impactful stories
• Lead product launches with stringent success criteria
• Conduct market analysis to guide strategy
Requirements:
• 7+ years’ experience in marketing domains
• 3-5 years in product marketing...

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