Senior KOL Specialist

Key Responsibilities

• Identify and recruit high-quality KOLs/influencers aligned with brand strategy
• Build and maintain long-term relationships with KOL partners
• Negotiate contracts, talent fees, and deliverables
• Plan and execute influencer marketing campaigns
• Monitor KOL performance (engagement, traffic, conversions, ROI)
• Analyze campaign results and prepare reports
• Ensure compliance with brand guidelines and company policies
• Stay updated on industry trends and competitor activities

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field
• 3–5 years experience in influencer marketing or KOL management
• Strong negotiation and communication skills
• Data-driven mindset with experience in performance tracking
• Familiar with social media platforms (Facebook, Instagram, TikTok, YouTube)...