Senior GTM Operations & Automation Lead

Factorial HR in Barcelona is seeking a Senior GTM Operations Specialist to design and scale SDR playbooks, standardise workflows, and drive AI-enabled optimization across SDR lifecycles. You will own measurement, data quality, and cross-team implementation of scalable GTM processes. The role requires strong HubSpot expertise, GTM/RevOps experience in a B2B setting, and a data-driven mindset to accelerate funnel performance and regional consistency.

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