Senior Email Marketing Specialist Role

Drive marketing success as a Senior Email Marketing Specialist at Toromont Cat. Design personalized email strategies that enhance customer loyalty and collaboration with cross-functional teams.
In this full-time role, experience professionals with 4 to 6 years in email marketing bring their expertise to Toromont Cat. Your focus will be on delivering engaging email communications and optimizing customer journeys. Collaborate with internal stakeholders to ensure the effectiveness of campaigns and enhance customer acquisition and retention.
Key Responsibilities:
• Develop impactful email marketing strategies
• Optimize key customer journey workflows
• Segment audiences for relevant communications
• Track and analyze email campaign data
• Maintain compliance with privacy regulations
Requirements:
• Bachelor's degree in marketing or a similar field
• 4 to 6 years of relevant marketing experience
• Proficiency with Mailchimp, HubSpot, or similar tools
• Ex...