Senior Director, Brand Management, CCTM, FR

**Job Title: Senior Director, Brand Management France - Coca** ‑ **Cola Trademark (CCTM)**

Job Profile: Senior Director, Marketing - Brand Management

Location: France

Reports To: Senior Director II, Marketing (France Marketing Leader)

Direct Reports: Directors, Brand Management CCTM & ​Senior Manager

Function: Marketing

**Role Purpose**

The Senior Director, Brand Management France - Coca‑Cola Trademark (CCTM) leads the brand strategy, integrated execution, and performance delivery for CCTM (Original Taste, Zero Sugar, Light variants) in France.

Operating within the Franchise model, this role translates Global and Europe OU (operating unit) strategies into locally relevant, insight-led, high-impact brand plans, ensuring excellence across Media & Connections, innovation, and in-market execution.

As a core member of the France Marketing Leadership Team, this role contributes to shaping the overall marketing a...