Product Marketing & Planning (SE/AM)

This role responsible to support Coway Malaysia in building a strong, competitive, and future-ready product portfolio. This position will drive strategic thinking and decision-making by leveraging data-driven insights from market trends, competitor benchmarking, and internal product performance. The objective is to support the development of strategic product roadmaps, new product initiatives, and continuous improvement plans to meet the company's sales and growth targets.

Job Descriptions

Full Product Lifecycle Management

• Managing the full product lifecycle for all products in assigned categories, ensuring relevance competitiveness, and profitability from launch to end-of-cycle

Project Management

• Lead category projects, including new launches, improvements, end-of-sales, and end-of-cycle actions to optimize portfolio performance by analyzing product sales performance and customer feedback to assess strengths, weak...