Performance Marketing Manager

At HealthifyMe, performance marketing is a key growth driver, enabling us to reach millions on their health and wellness journey. As a Manager - Performance Marketing , you will lead strategy, execution, and optimisation of paid media campaigns across multiple channels and markets. You’ll manage a high-performing team, oversee significant marketing budgets, and drive measurable business results through data-led decision-making and creative excellence What You’ll Do - Strategic leadership - Define the performance marketing roadmap, aligning with business growth targets and brand objectives. Multi-channel management - Oversee campaigns across Google, Meta, YouTube, programmatic, affiliates, and emerging platforms. Team management - Lead, mentor, and upskill a team of performance marketers to deliver best-in-class execution. Data-driven optimisation - Use analytics, attribution models, and experimentation to improve CAC, LTV, and ROI. Budget ownership - Manage large-scale marketing budget...