Paid Media & Lead Generation Specialist

About the Role

We are looking for a performance-driven Paid Media & Lead Generation Specialist to manage and optimize digital advertising campaigns across multiple platforms. The ideal candidate should have hands-on experience in generating qualified leads through Google Ads, Meta Ads, LinkedIn Ads, remarketing campaigns, landing page optimization, and marketing automation.

The role requires someone who understands performance marketing, lead funnels, audience targeting, analytics, and AI-driven campaign optimization.

Key Responsibilities

Paid Advertising Campaign Management

• Plan, execute, and optimize paid campaigns across:
• Google Ads
• Meta Ads (Facebook & Instagram)
• LinkedIn Ads
• YouTube Ads
• Display & Remarketing Campaigns
• Manage campaign budgets and improve ROAS, CPL, and conversion rates
• Create and test ad copies, creatives, and audience targeting strategie...