Overseas KOL/Influencer Operations Specialist (Singapore)

NetEase Games · singapore, singapore, Singapore

Location
singapore
Job Type
Full-time
Posted
July 15, 2026

Job Description

Overseas KOL/Influencer Operations Specialist (Singapore) Job Description / Responsibilities:

Lead and execute overseas influencer marketing initiatives (KOL/KOC). You will be responsible for sourcing, recruiting, and managing creators on key global platforms to achieve user growth and engagement targets.

Build and nurture a thriving creator ecosystem. Develop and launch creator incentive programs based on gaming trends and hot topics. Formulate tailored content marketing strategies for different game genres to foster a vibrant UGC (User-Generated Content) community.

Adopt a product‑driven approach to scale operations. Utilize internal and external tools to develop systematic, scalable strategies for managing and activating large groups of KOCs (Key Opinion Consumers).

Manage creator relationships and feedback loops. Oversee the day-to-day communication with creators, serving as the key point of contact. Establish an...

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