National Retail Manager

frosts food & beverage (pte.) ltd. · singapore, singapore, Singapore

Location
singapore
Job Type
Full-time
Posted
July 12, 2026

Job Description

Key Responsibilities Strategic Sales Planning and Execution

  • Perform role as Key Account Manager for the largest grocery retail group.
  • Develop and implement comprehensive sales plans aligned with overall brand objectives and market trends.
  • Monitor sales deliverables and achievements against assigned sales targets and KPIs for own accounts and for the retail team. When any gap identified, to craft out recovery plans.
  • Oversee execution of sales plans and operational matters across all retail channels, i.e. modern trade, general trade and convenience chains.
  • Identify and capitalize on new market opportunities, customer segments and distribution channels to expand market share.
  • Analyze sales data, market trends and competitor activities to identify opportunities for growth, improvement and innovation.
  • Manage retail trade budget, ensuring efficient allocation of resources and maximizin...

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