[MYSG] Content & Advocacy Manager

What will you do?

• Build and manage creator communities
  • Strategically identify, recruit, and nurture relationships with a diverse range of creators (top-tier to micro influencers), tailoring strategies to each group.
• Drive engaging content and campaigns
  • Use social listening to spot trends and insights, craft data-driven campaigns, and empower creators to develop compelling content that aligns with brand message.
• Create and amplify brand experiences
  • Design and execute impactful online and offline experiences (events, trips, etc.) that resonate with target audiences and encourage creators to share their experiences for wider reach.
• Track, analyse, and optimise
  • Monitor campaign performance, analyse results, and use data-driven insights to optimise strategies and demonstrate the program's value to stakeholders.
• Content amplification <...