Media Execution & Ops Assoc Analyst

Key Responsibilities Campaign Planning & Strategy Partner with commercial teams to understand business objectives, priorities, and budgets. Forecast and manage annual and monthly campaign budgets. Implement best practices in performance and search campaigns across markets. Identify growth opportunities through keyword expansion, ad copy testing, landing page optimization, and campaign structuring. Maintain a 'test & learn' agenda to optimize campaigns and share insights across markets. Campaign Execution Execute eCommerce performance campaigns across multiple retailer platforms and Pepsico brands. Conduct keyword research and develop ad copy. Monitor campaign performance to ensure KPIs, budgets, and deadlines are met. Apply learnings from one market to optimize campaigns in other markets. Reporting & Optimization Track, analyze, and report campaign performance data to internal stakeholders. Collaborate with analytics and data science teams to identify data-driven optimization opportuni...