Marketing Strategy Director

tembusu institute pte. ltd. · singapore, singapore, Singapore

Location
singapore
Job Type
Full-time
Posted
July 08, 2026

Job Description

Key Responsibilities
  • Develop and execute international student recruitment strategies, with a strong focus on the Mainland China market.
  • Build and manage partnerships with education agents, schools, and recruitment channels.
  • Lead digital and offline marketing campaigns (e.g. WeChat, Xiaohongshu, education fairs, seminars, webinars).
  • Drive student enrolment from lead generation through to conversion.
  • Establish strategic partnerships with corporate organisations and industry partners.
  • Identify new business opportunities, corporate training projects, sponsorships, and collaborations.
  • Strengthen Tembusu Institute's brand visibility and market presence.
  • Lead, coach, and develop the Marketing & Admissions team.
  • Monitor marketing performance, industry trends, competitor activities, and optimise ROI.
Requirements
  • Bachelor's Degree in Marketing, Business, Education Management or rela...

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