Marketing Measurement Expert at Homebase

Elevate your career at Homebase as a Marketing Measurement Expert, where you'll own and innovate our analytics strategies. Maximize our growth potential through deep analytical insights.

As a Marketing Analyst, you will take charge of measuring and optimizing the customer acquisition journey. This senior role requires expertise in advanced analytics methods to provide actionable insights. Collaborate with cross-functional teams to enhance our marketing effectiveness and establish reliable measurement practices.

Key Responsibilities: • Lead comprehensive paid media measurement initiatives • Design and maintain advanced attribution models • Collaborate on web analytics and conversion optimization • Create SEO measurement frameworks for organic growth • Assist in analytics for lifecycle engagement strategies

Requirements: • 5–8 years of analytics experience, including leadership • Hands-on expertise with measurement and testing approaches • Strong background in ...