Manager, Marketing & Fan Engagement

Saskatchewan Roughriders · Regina, Saskatchewan, Canada

Location

Regina

Job Type

Full-time

Posted

July 18, 2026

Job Description

Reporting to the Director, Marketing & Fan Engagement, this role plays a key part in developing and delivering marketing and brand initiatives to Rider Nation and external stakeholders. The Manager, Marketing & Fan Engagement, will lead a team focused on marketing strategy, digital engagement, data-driven lifecycle marketing, and fan conversion. 
Key Responsibilities 
Marketing Strategy & Execution 
Develop and implement marketing strategies to grow the Rider brand, drive ticket sales, and enhance fan engagement. 
Oversee the brand's presence across all marketing channels, ensuring cohesive messaging and alignment with organizational objectives. 
Collaborate with internal and external creative teams to develop digital and traditional marketing assets. 
Lead advertising efforts by working closely with the Club’s ad agency on campaign ideation, media planning, and execution. 
Optimize advertising strategies to ensure max...
        

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