Head of Marketing Energy

JOB PURPOSE

To ensure a world class level of marketing that adopts a mix of traditional and innovative tactics and strategies that reflects the position of the events. This role will be expected to engage with key stakeholders across the events within the portfolio.

KEY ACCOUNTABILITIES

• Create, develop, and implement the overarching marketing strategy for the event deliverables across exhibitor, visitor, delegate and speaker acquisition process.
• Work closely with the MD on stakeholder management across the event, including the preparation and sharing of campaign verticals in monthly meetings with key government entities.
• Create and manage the marketing P&L for the event campaign cycle with direct reporting to the MD.
• Identify, cultivate, and manage 3rd party relationships across barters and industry associations.
• Work closely with the conference production team on the creation of all conference related collateral, ...