Head of Marketing B2C (Senior Manager Level)

Head of Marketing B2C (Senior Manager Level)

We are looking for a strategic, customer-focused, and results-driven Head of Marketing (B2C) to lead the growth of AIBM's consumer insurance business.

In this role, you will develop and execute end-to-end B2C marketing strategies that drive customer acquisition, brand awareness, engagement, and insurance sales. You will leverage the strength of the AEON ecosystem while expanding AIBM's presence beyond existing customers to establish AIBM as one of Malaysia's leading consumer insurance brands.

This is an exciting leadership opportunity for an experienced marketing professional who thrives in a fast-paced, data-driven environment and is passionate about building brands and delivering business growth.

Key Responsibilities

• Develop and execute comprehensive B2C marketing strategies to drive customer acquisition, retention, and revenue growth.
• Deliver sustainable business growth thr...