Head of Digital Marketing and Ecommerce

C&M Travel Recruitment · Birmingham, West Midlands (County), United Kingdom

Location
Birmingham
Job Type
Full-time
Posted
July 14, 2026

Job Description

Head of Digital Marketing & Ecommerce

Salary: £60,000–£70,000 DOE
Location; Birmingham, Hybrid

We're looking for an experienced Head of Digital Marketing & Ecommerce to lead our digital growth strategy, optimise the online customer experience, and drive commercial performance across multiple ecommerce brands.

Working closely with the Marketing Director, you'll play a key role in shaping digital strategy while leading the day-to-day delivery of marketing and ecommerce activity. You'll oversee website performance, customer acquisition, conversion optimisation, and digital trading, ensuring every channel delivers measurable results.

Key Responsibilities

Develop and deliver digital marketing strategies across paid, owned and organic channels.

Lead ecommerce operations, ensuring websites are optimised for performance, usability and conversion.

Manage website content, merchandising, promotional campaigns and product launches.

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