Freelance Social and PR Co-ordinator - focusing on the Chinese Market

Reports to:

Creative Campaign Manager

Job Overview:

The Social and PR Co-ordinator will be responsible for looking after and reporting on our Chinese social media accounts. Including but not exclusive of RED, Weibo + WeChat.

Responsibilities and Duties:

• Manage relationships with key opinion leaders (KOLs) influencers, agents, MCNs + stylists in the Chinese fashion space


• Develop and execute influencer marketing campaigns to drive awareness and support product launches


• Leverage existing influencer relationships and build new connections with fashion / Gen-Z influencers with large followings (preferably >50K+ followers)


• Monitor industry trends and competitive activity to identify new i...