Finance DIrector (PE-packed start-up)

We are an early‑stage, privately owned international business operating at the intersection of health, beauty, AI‑enabled commerce, and cross‑border supply chains. Headquartered in the UK with established operations in Asia, the company enables consumer brands to access high‑growth markets across China and South‑East Asia, collectively valued at over £80 billion.

The business provides an end‑to‑end, omnichannel solution, managing everything from factory sourcing in Europe to distribution and consumer engagement in Asia. This includes cross‑border e‑commerce, general trade, digital retail, influencer marketing, and strategic partnerships with regional and national retailers. Quality, safety, regulatory compliance, and brand integrity are central to the company's proposition.

The Role

Reporting directly to the CEO this is a board‑level appointment combining both Financial and Operational responsibilities. The successful candidate will play a pivotal role in shaping t...