Job Description
Retail Marketing Activation
• Plan and execute retail activation in-line with the MBTw calendar; localize assets for showroom/digital touchpoints.
• Support dealer to clarify relevant operational questions, platform/system trouble shooting on RMP, SFDC, digital signage content platform, top-end vehicle arrangement and availability check.
• Manage relevant retail platforms/systems and follow IT guideline for user access management and security check.
CRM
• Build & optimize 1:1 journeys via MB Pass and Marketing Cloud; ensure LOA compliance and content delivery via retail channels.
• Assist MB Credit Card/MNA/CT activity planning and post-campaign analysis.
• Assist Merce...
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