Events Performance, Analysis, & Reporting Unit Head JOB

Events Performance, Analysis, & Reporting Unit Head

Abu Dhabi Events Bureau

Events Strategy & Planning

Events Performance, Analysis, & Reporting

Events Strategy & Planning Section Head

Role Purpose

Lead and oversee the measurement, evaluation, and reporting of all events and ensure data-driven insights are used to guide strategic decision-making, maximize return on investment, and align event programming with event financial and performance targets. The role includes ownership of KPIs, events budgeting oversight, and cross-department collaboration to ensure accountability, transparency, and optimization of event-related investments.

Key Responsibilities

Performance Framework & KPI Development

• Lead the creation and rollout of performance measurement systems for all events supported by DCT, ensuring they align with broader tourism, economic, cultural, and social goals.
• Define clear and con...