Editorial Lead - Branded Content

We are looking for a seasoned and editorially driven professional to lead our Branded Content vertical. The ideal candidate will bring a strong newsroom background, sharp editorial judgment, and the ability to seamlessly integrate brand storytelling within a news environment without compromising credibility or quality.

This role will be responsible for conceptualizing, developing, and executing high-impact branded content strategies that align with both client objectives and editorial standards.

Key Responsibilities:

• Lead the end-to-end strategy and execution of branded content initiatives across digital, video, and on-ground platforms
• Collaborate closely with editorial, sales, and marketing teams to create compelling, insight-driven brand narratives
• Ensure all branded content maintains high editorial quality, accuracy, and integrity
• Conceptualize innovative content formats that resonate with audien...