Director of B2B Marketing Strategy

Drive significant marketing initiatives at Emburse as a Director of B2B Marketing Strategy, executing campaigns that build customer relationships and increase pipeline efficiency.In this strategic role at Emburse, you will oversee North American marketing efforts targeting B2B growth through strategic campaigns across multiple business segments. Your knowledge of demand generation and customer lifecycle marketing will enable you to define and enhance market penetration strategies effectively. Collaborate with Sales and Product Marketing to ensure alignment and success.Key Responsibilities:
• Direct North America campaign strategies for growth
• Create multi-channel initiatives for pipeline improvement
• Identify and target key markets for growth
• Implement demand generation campaigns to attract high-value clients
• Report performance outcomes to stakeholdersRequirements:
• Bachelor’s Degree or equivalent experience
• 7+ years of marketing experience necessary
•...