Digital Performance Analyst (Atherton, London or Reading based)

Salary: Starting at £31,000 per annum + £4,200 London Weighting if London based

As a Digital Performance Analyst, you will play a crucial role in improving digital user journeys for individuals with sight loss. With your expertise in digital analytics and user experience, you will identify trends, uncover opportunities, and drive measurable improvements across key digital platforms, including Google Analytics, Microsoft Clarity, and social media.

You will combine quantitative and qualitative analysis to provide clear, actionable insights through reports and dashboards, using tools like Google Looker Studio. Collaborating closely with Digital Marketing, Digital Content, and Digital Production teams, you will optimise user journeys, support data collection through tracking methods like UTMs and QR codes, and offer guidance on best practices to enhance digital engagement and improve the overall user experience.

You will work 35 hours per week, from 9:...