Digital Media Planner

About the Role

The Digital Media Planner is responsible for facilitating media planning and strategy while maintaining excellent client and supplier relationships.

This role requires someone who stays up to date with the latest industry trends, technologies, and best practices, and can identify new opportunities and strategies to improve overall campaign performance and growth.

Duties and Responsibilities

Campaign Briefing

• Translate client objectives into actionable media strategies aligned with the overall marketing plan.
• Collaborate with clients, ad operations, and internal stakeholders to understand campaign goals, target audience, budget, and timeline.

Media Planning and Strategy

• Develop media plans that outline recommended media channels, flight dates, and budget allocation.
• Evaluate various digital media channels and platforms to determine the most suitable options for reaching the target ...