Digital Marketing Executive

Key Responsibilities Plan, execute, and optimize multi-channel digital marketing campaigns (SEO, SEM, social media, email marketing). Create compelling contentblogs, landing pages, social posts, infographicsto engage prospects and educate the market. Perform keyword research, on-page and off-page SEO, and technical SEO audits to improve organic visibility. Monitor, analyze, and report on key metrics (traffic, conversions, ROI) using tools like Google Analytics, Google Ads, etc. Manage paid ad campaigns (Google Ads, Facebook, LinkedIn) to acquire leads and drive conversions. Collaborate with design, product, and content teams to produce creatives and promotional assets. Conduct A/B testing, optimize landing pages, and improve funnel performance. Keep abreast of digital marketing trends, algorithm updates, and competitive activity to recommend new strategies. Requirements 02 years of experience in digital marketing, preferably in SaaS, EdTech, or technology platforms. Strong understandin...