Data scientist, adtech

Role Overview

As a Data Scientist in our Advertising Technology division, you will design and implement machine learning models and optimization algorithms to improve ad delivery efficiency and maximize campaign performance. You will own the end-to-end lifecycle, from hypothesis formulation and feature engineering to deployment and continuous improvement in production environments.

Key Responsibilities

Define optimization problems for ad delivery, including KPIs, metrics, and monitoring dashboard Perform data preprocessing, feature engineering, and model development for: Price optimization CTR/CVR prediction Creative performance analysis Conduct offline evaluations and simulations, followed by online deployment and A/B testing Implement MLOps practices such as: Training and inference pipeline Drift detection Automated rollback mechanism Governance for quality and privac Collaborate with product, engineering, and operations teams to translate business requirem...