D2C Advertising (Meta & Google)

We are seeking a highly skilled and experienced Facebook Ads Expert to join our marketing team. As a Facebook Ads Expert, you will be responsible for planning, implementing, and optimizing Facebook advertising campaigns to drive brand awareness, engagement, and conversions. You will collaborate closely with cross-functional teams to develop and execute effective advertising strategies that align with our marketing objectives.

Key Responsibilities:

• Develop and execute strategic Facebook advertising campaigns to achieve key performance indicators (KPIs) such as reach, engagement, conversion, and return on ad spend (ROAS).

• Conduct audience research and segmentation to identify target demographics, interests, and behaviors for effective ad targeting.

• Create compelling ad copy, creatives, and landing pages that resonate with target audiences and drive desired actions.

• Monitor, analyze, and optimize campaign performance on an ...