Business Representative

Key Responsibilities

Sales and Business Administration

• Identify, canvass, and establish new customer accounts with strong growth potential.
• Monitor and analyse monthly sales performance for assigned customers.
• Extract and interpret daily sales data from SAP to monitor performance against targets and implement corrective actions where necessary.
• Provide regular customer and sales performance feedback to the Regional Manager.
• Develop and implement marketing and promotional initiatives that align customer strategies with the company's objectives.
• Support route planning in collaboration with the Warehouse and Logistics teams.
• Plan and coordinate customer trade evenings and promotional events to strengthen customer relationships and increase product awareness.
• Drive promotional campaigns to expand market share and grow the customer base.
• Assist customers with the credit application process.