Brand manager

To promote brand growth and expansion, implementing brand plans, and using a variety of data to drive volume and profitability, ensuring that brand business objectives are achieved, in the short and long term.

Essential Functions Conduct market research in order to keep up to date with customer trends, as well as trying to predict future trends; Develop strategies and manage brand marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands; Analyse the success of brand marketing campaigns and create reports; Supervise advertising, product design and other forms of marketing to maintain consistency in branding; Manage a team of managers, coordinators and assistants; Define and manage the brand communication strategy using a variety of media for the internal team and external markets; Create, execute, and manage marketing programs and campaigns; Custodian of the brand an...