Brand Manager

BreadTalk Group Pte Ltd · singapore, singapore, Singapore

Location
singapore
Job Type
Full-time
Posted
July 12, 2026

Job Description

The candidate is pivotal to the success of brand marketing plans, from development to execution of projects and initiatives, and digital content and marketing strategy.

Collaborates with Operations, F&B and Finance teams to ensure that all initiatives support the brand promise. Additionally, he/she will take a lead in managing internal and external partners and all aspects of their projects.


Job Responsibilities


  • Overall responsible for brand development work, including Brand partnerships and collaborations, audience engagement and working with the team to develop marketing strategies and plans, lead media relations, digital campaigns, sponsorships and event management.
  • Support revenue and profit growth strategies for the business and take charge of the tactical execution of the brand’s marketing communication initiatives in support of the business strategy, market goals, and organizational objectives. The candidate wil...

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