Brand Manager

Brand Manager – Roofing Sheets co at Chennai Location: Chennai CTC: Maximum gross up to 15 LPA Job Summary The Brand Manager will be responsible for developing and executing brand strategies, product launches, marketing campaigns, dealer engagement programs, and lead-generation initiatives to strengthen market presence in the roofing and building materials segment. The role focuses on driving brand awareness, customer acquisition, and revenue growth across dealer, contractor, architect, and industrial customer channels. Key Responsibilities Brand Strategy & Management Develop annual brand and marketing plans. Define product positioning and messaging. Monitor market trends, competitor activities, and customer insights. Maintain brand consistency across all communication channels. New Product Launches Plan and execute new roofing sheet product launches. Coordinate with sales, product, manufacturing, and distribution teams. Develop launch campaigns, promotional materials, and sales toolki...