ABM Strategy Lead

<p><b>Job Title: Enterprise B2B Segmentation & ABM Strategy Lead (CDP / Marketing Transformation)</b></p> <p><b>Experience:</b> 12+ Years<br /> <b>Location:</b> Gurugram / Pune</p> <div align="center" style="text-align:center"> </div> <p><b>Role Overview</b></p> <p>We are seeking an experienced <b>Enterprise B2B Segmentation & ABM Strategy Lead</b> to drive enterprise-wide customer segmentation, Account-Based Marketing (ABM), Customer Data Platform (CDP), and marketing transformation initiatives.</p> <p>This is a <b>strategic leadership role</b> responsible for defining the organization's B2B segmentation strategy, modernizing Account-Based Marketing through buying group intelligence, operationalizing customer data across the MarTech ecosystem, and building scalable marketing operating models that directly suppo...